52 PRIME Speaking Tips – #01 of 52

“How can you help me?”

When you are on stage as a speaker, the audience asks you this inaudible question.  “Why should I listen to you?” OR “How can you help me?”

I realised this after a long time as a speaker.  This is by far the most important question you need to address.

That’s why this is PRIME Speaking Tip #1.

Most speakers ignore this need of the audience and end up delivering a speech that does not resonate with their audience.

Before you start to write your next speech, ask yourself these initial questions:

1.    What can I provide the audience in return for the time they spent listening to me?
2.    Will they benefit from my message?
3.    What can I do to make my message useful to them?

Most often you won’t get answers to these questions immediately. However, delve on these and you will be surprised with what you will find.

Most speakers(95%) do not care about these questions as they prepare their speeches. When you do, you are among the top speakers who do care about this important aspect of speaking.

That’s not enough. We need to go into more depth now. You need to know the fundamental aim of your speech?

I call it

What is your FUNDA?TM

Ask yourself  these FUNDA questions.

  1. What do you want your audience to Feel after listening to your speech?
  2. What do you want your audience  to Unveil? (What will they know that they did not know before listening to you?)
  3. What do you want your audience  to Notice? (What things can you show them that they have seen before, but never paid attention to?)
  4. What do you want your audience to Do? (What do you expect them to do? Today, next week, or 1 month from now?)
  5. What do you want your audience to Achieve? (What can they achieve if they do what you ask them to do?)

When you answer these questions satisfactorily, you are on your way to be a speaker that audiences like to hear and rehire.

Until next week, read and reflect on this tip and prepare for your next speech with a new perspective.

In the next tip you will learn the 3 simple steps to inspire your audiences. It is a lot easier than most people think.


    • Good morning respected sir,

      I don”t know how to express my gratitude to you. The moment I read FUNDA questions I felt myself as if I was one among them. It is simple but informative . These valuable tips surely improve speaker”s confidence and enhance speaker”s motivation to speak. I did not know these important facts before. It gave me new inspiration and enthusiasm. Hoping similar tips in future , let me retreat. Thank you very much.

  1. Thanks Manoj.. that was a good start … i like the way you have coined ‘FUNDA” .. simple but a powerful start .

  2. Thanks for the reminder Manoj. Indeed speaking is all about them (audience) but many times we are caught up in us.
    Thanks for the wonderful lessons from the “mouse trap”. Wish I had listen to the message at the start of my term as president of AIA TMC. Still it’s better late than never. Now I shall intentionally practice in all areas of my life.

  3. Dear Manoj Sir,

    Thanks for your valuable tips. I did not come up to your FUNDA. Any way, you have given hope to improve.

    Thank you so much,
    Expecting more leads from you.

    Simon C Raphael

    • Thanks for your comment.
      We do not use the PDF version as we use the web platform to allow you to have interactive discussions with other users from around the world. We also continuously update the tips for clarity and providing latest examples.

  4. These five questions seem to put the speech in the correct perspective.

    So how do we get the listener to move from what I want for him/her to the point that they want this same result, for themself. It seems like a difficult barrier to break down to get through their defensive mechanism.

    Thank you.

  5. Hi Manoj,

    FUNDA is indeed a great way to initialize the whole purpose of delivering a speech.

    It is not a surprise that many speakers want to meet their own objectives but neglected the need to meet the audience’s objectives. For the audience to be sitting there and spending their time to listen. They expect to receive some sort of values or insights.

    A great way to start. Looking forward to the next tip!

    Thank you

  6. Dear Sir,

    I would like to express my heartiest gratitude to you for providing these valuable tips to us. Also i’m really interesting to your speaking ability and patterns.

    Thank You

  7. Dear Manoj,

    I am toastmaster and this never ever occurred to me. Thanks for sharing this tip. I will try to put into practice this tip in my next speech project. Awaiting the next tip….

  8. Dear Manoj

    I have just got the first of the 52 tips. If I have to say one line comment, I must say that I am grateful to you for this insight !!

  9. I rewriting my Level 1, Project 2 speech for next Thursday. Will certainly use your FUNDA tips in addition to the feedback that I have received from the evaluator. Wish me luck. Thanks Manoj.

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